Daniel Eatock


4 Powell Road
E5 8DJ

My specialism is lateral thinking, resolving the complexity encountered in the world with reductive poetic logic. I intertwine commercial and cultural practice: responding to the paradox of daily life and the complexities of project assignments. I seek focused solutions that feel inevitable. I get there by starting at the beginning, asking why, what if… then making sense of the things I find with radical acceptance and by embracing truth.

Please follow me on Instagram. I am reposting works, exploring the things I have made over the past twenty years in preparation for the next twenty years.


Send a fax at 11.59am with the messages; good morning at the top of the page, and good afternoon at the bottom.

Insert a complicated image in the centre of these messages that takes at least 60 seconds for the fax machine to process.

The recipient of this fax will receive the top half in the morning and the bottom half in the afternoon.