Daniel Eatock

daniel@eatock.com

4 Powell Road
London
E5 8DJ
UK

My specialism is lateral thinking, resolving the complexity encountered in the world with reductive poetic logic. I intertwine commercial and cultural practice: responding to the paradox of daily life and the complexities of project assignments. I seek focused solutions that feel inevitable. I get there by starting at the beginning, asking why, what if… then making sense of the things I find with radical acceptance and by embracing truth.

Please follow me on Instagram. I am reposting works, exploring the things I have made over the past twenty years in preparation for the next twenty years.

Esketch
commissioned by Channel Four Television

Esketch is a simple drawing application found at channel4.com/esketch

Esketch allows people to contribute to the content of E4, providing a platform for viewers to communicate to a huge audience, challenging the normal one way dissemination of information.

A selection of Esketches go on air every week, at the beginning and end of each advertisement break. Successful contributors are informed via email when their Esketch will be broadcast.

Esketches are personal, political, topical, surreal, serious, irreverent, incredibly artistic and very basic. Many relate back to the E4 shows and characters, creating an interesting loop where the viewers comment and promote the E4 shows.

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