Big Brother 2 Radio Ad
20 second radio advert commissioned by Channel Four Television

Katie Hayes asked me if I could do radio ads. I said yes. I had never done one before, but figured they must be a fairly easy to do. I typed Big Brother into Word and had the computer speak. Perfect. I was unsure if they would use it. When I presented it, I played it to Katie and Bill. They where stoney faced and ask to hear it a second time. They smiled. It stood out a lot on Kiss FM, and drove people mad!